Archive: september 27, 2008
The Export Problem: East to West Localization, Collaboration [Asia]
With a quickly expanding domestic games market, and more companies thinking of making the leap to Western markets, Asian companies are facing some serious issues in the next few years: competition to become gaming 'hubs' for foreign companies, how to localize for foreign markets (something Japanese companies have historically done well, but in other areas, companies are lagging), how to keep up with a big, demanding market. ZDNet took a look at a few of the issues currently facing Asian games companies. On the issue of dealing with Western companies looking to make an entrance into the Asian market...
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Sep 27 Links for 2008-09-26 [Digg]
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