Archive: november 6, 2008

Activision Seeing "Strong Interest" In Instrument Upgrades [Guitar Hero]

Guitar Hero publisher Activision doesn't just want you to buy more Guitar Hero games and download more Guitar Hero tracks, it also wants you to upgrade your instruments. And you do too, apparently. When asked about the habits of repeat customers, those of us with multiple Guitar Hero games in our libraries, Activision Blizzard execs were more than happy to talk about the double and triple dipping.
"We generally believe that every man, woman, and child everywhere needs at least nine guitars," joked CEO Bobby Kotick. "Joked" might be a better way to write it, because we're sure that Mr. Kotick ha...

View full article at "Kotaku"

Tags: Activision, Bobby Kotick, Guitar Hero, Guitar Hero World Tour, Original

Nov 24 Guitar Center survey proves that guitar heros want more than plastic guitars

Apr 21 Guitar Hero to become Rock Band: Activision promises new instruments, vocals

Sep 16 Activision plans to triple the amount of Guitar Hero games by 2010

Jun 20 Guitar Hero: World Tour contains DNA of Activision's scrapped Drum Hero/Villain

Nov 20 Nickelback: Put down Guitar Hero, learn a real instrument

Jul 16 E3 08: Guitar Hero IV will be compatible with Rock Band instruments for the 360

Sep 18 Guitar Hero outselling Rock Band 6:1, according to Activision

Sep 17 Guitar Hero World Tour's 'secret instrument' is a PC

Sep 19 Activision's bass are belong to you if you pre-order Guitar Hero IV in UK

Aug 27 Guitar Hero World Tour to feature instrument, equipment licensing up the wahzoo

Jul 31 Logitech tapped to make fancy instruments for Guitar Hero World Tour

Sep 17 Guitar Hero DLC subscription fees? Activision is up for 'em

Feb 15 Activision confirms Guitar Hero: Aerosmith, offers free DLC for Guitar Hero III

Oct 3 Guitar Hero World Tour: Zakk Wylde and Hayley Williams getting their mo-cap on

Mar 25 Activision gives free faceplate to Guitar Hero III Wii owners

Apr 12 Def Leppard to debut new single in three song Guitar Hero III DLC pack

Mar 20 Activision sends us image of Guitar Hero: On Tour peripheral, it's still odd

Mar 6 Activision sponsors Rock and Roll Hall of Fame

Mar 24 Calling all plastic guitar jockeys: Activision wants to put you in Guitar Hero

Nov 10 Studio get!: Activision acquires Budcat Creations

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